Privacy policy

This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from qualitide.com (the “Site”).

Personal Information We Collect

When you visit the Site, we automatically collect certain information about your device, including details about your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we gather information about the web pages or products you view, the websites or search terms that referred you to the Site, and how you interact with the Site. This automatically collected data is referred to as “Device Information.”

We collect Device Information using the following technologies:

  • “Cookies” are data files placed on your device or computer, often including an anonymous unique identifier. For more details about cookies and how to disable them, visit www.allaboutcookies.org.
  • “Log files” track actions on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.

When you make a purchase or attempt to do so through the Site, we collect information such as your name, billing address, shipping address, payment information (not saved), email address, and phone number. This is referred to as “Order Information.”

When we refer to “Personal Information” in this Privacy Policy, it includes both Device Information and Order Information.

How Do We Use Your Personal Information?

We use the Order Information to:

  • Fulfill orders placed through the Site (including processing payment, arranging shipping, and providing invoices or order confirmations);
  • Communicate with you;
  • Screen for potential risks or fraud; and
  • Provide you with product-related information or advertising, in line with your preferences.

We use Device Information to:

  • Help screen for potential risk and fraud (particularly your IP address);
  • Improve and optimize the Site, including generating analytics on customer browsing and assessing the success of marketing campaigns.

Sharing Your Personal Information

We share your Personal Information with third parties to help us use your data as described above. For example:

We may also share your information to comply with applicable laws, respond to subpoenas, or protect our rights.

Behavioural Advertising

We use your Personal Information to provide targeted advertisements or marketing communications that may interest you. For more information about targeted advertising, visit the Network Advertising Initiative’s (“NAI”) educational page: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising here:

Additionally, you can opt out through the Digital Advertising Alliance: http://optout.aboutads.info/.

Do Not Track

We do not alter our Site’s data collection and usage practices when we detect a Do Not Track signal from your browser.

Your Rights

If you are a European resident, you have the right to access, correct, update, or delete your personal information. To exercise this right, please contact us using the information below. Additionally, if you are a European resident, we note that your data is processed to fulfill contracts (e.g., when placing orders) or to pursue our legitimate business interests.

Please note that your data may be transferred outside of Europe, including to Canada and the United States.

Data Retention

When you place an order through the Site, we will maintain your Order Information for our records unless you request its deletion.

Changes

We may update this privacy policy to reflect changes to our practices or for operational, legal, or regulatory reasons.

Minors

The Site is not intended for individuals under the age of 18.

Contact Us

For questions or complaints about our privacy practices, contact us:

QUALITIDE
        
Email : sales@qualitide.com
Phone : +1 919 968 6199
Address :  3326 Durham-Chapel Hill Blvd, Durham, North Carolina, 27707, USA